I SHOOT ADVERTISING, BOLD LIFESTYLE, PORTRAIT & STILL LIFE PHOTOGRAPHY.
With over 11 years of experience behind the lens, I've had the pleasure of shooting for national brands, advertising agencies, major magazines & publications, founders, CEOs and artists alike. I've worked with teams of 40 people and teams of 2. I've successfully produced remote productions in the midst of an international pandemic. And I'm an expert in maintaining high team morale during the longest and most challenging of shoot days.
As a creative professional, I believe that great work is born at the intersection of the CREATIVE PROCESS, the HUMAN EXPERIENCE and CULTURAL SIGNIFICANCE.
My style is bold yet playful, using a mixture of bright colors, directional lighting and human connection to create authentic and evocative imagery. I thrive when given the opportunity to partner with forward thinking brands and individuals to create bold and narrative driven work. And I believe strongly in the power of collaboration and its ability to amplify creative potential and achieve a unified vision.
And just in case you were wondering - yes - Friend really is my last name.
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